Privacy Policy

Effective Date: August 25, 2026

This Privacy Policy describes how Alliance Construction, doing business as Alliance Painting (“Alliance Painting,” “we,” “us,” or “our”) collects, uses, shares, and protects information when you visit alliancepaintingandconstruction.com, submit a form, call us, or receive text messages from us. By using our website or services, you agree to the practices described below.

Information We Collect

We collect information that you provide to us directly, as well as information collected automatically when you use our website.

Information You Provide

Contact details — your name, phone number, email address, and mailing address.
Project details — the address of the property you want us to work on, the condition of the surfaces involved, your timeline, and any other details you choose to share.
Communications — the content of messages, calls, and texts you exchange with us.

Information Collected Automatically

Usage data — pages viewed, links clicked, referring site, approximate location (derived from IP), device type, and browser.
Cookies and similar technologies — used to keep the site functioning, remember preferences, and measure marketing performance. You can disable cookies in your browser, though some features may stop working.
Analytics — Google Analytics 4 helps us understand how visitors find and use the site.
Call tracking — CallRail may display a different phone number to you depending on how you reached the site, so that we can tell which of our marketing efforts produced your call. Calls placed to those numbers are connected to us normally and may be recorded for quality and training purposes.

How We Use Your Information

We use the information we collect to:

Respond to your inquiry, schedule a walkthrough, and prepare a written estimate for the work you asked about.
Schedule property visits, calls, and follow-ups.
Send transactional and customer-service text messages, emails, and calls related to your inquiry.
Operate, maintain, and improve the website and our services.
Comply with legal obligations and enforce our Terms and Conditions.

We do not sell or rent your personal information, and we do not share lead data with third-party buyers or marketers.

We share information only with:

Service providers that help us run our business — for example, our form processor, our website host, our analytics provider (Google), and our call-tracking provider (CallRail). These providers are contractually limited to using your data only to provide their service to us.
Professional advisors such as attorneys, escrow officers, and title companies, when needed to close a transaction you have asked us to pursue.
Government authorities or other parties when required by law, subpoena, or to protect our legal rights.

If you opt in to text messages from Alliance Construction, doing business as Alliance Painting (for example, by checking a consent box on a form or texting us first), the following applies:

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All of the information-sharing categories listed above exclude text-messaging originator opt-in data and consent; this information will not be shared with any third parties.

The only exception is the subprocessors strictly required to deliver the messages themselves — for example, our SMS platform and the wireless carriers that transmit the messages. Your opt-in is never shared with marketers, lead buyers, or affiliates.

You can withdraw your consent at any time by replying STOP to any text message from us, or by contacting us at (682) 395-8752. See our Terms and Conditions for the full description of our SMS program, including HELP and opt-out instructions.

Your Rights and Choices

You may, at any time:

Ask what personal information we have about you.
Ask us to correct information that is inaccurate.
Ask us to delete information we hold about you, subject to limited exceptions (for example, records we must keep for tax or legal purposes).
Opt out of marketing emails by following the unsubscribe link, opt out of text messages by replying STOP, or ask us to stop calling you.
If you are a Texas resident, exercise the rights granted by the Texas Data Privacy and Security Act, including the right to confirm whether we are processing your personal data, to access it, to correct inaccuracies, to request deletion, and to obtain a portable copy. We do not sell personal data and we do not use it for targeted advertising or profiling.

To exercise any of these rights, call us at (682) 395-8752 or use the contact form.

Children’s Privacy

Our services are not directed to children under 18, and we do not knowingly collect information from anyone under 18.

Security

We take reasonable precautions to protect your information, both online and offline.

When you submit sensitive information through the website, that information is transmitted over an encrypted (HTTPS) connection. You can verify this by looking for the lock icon in your browser’s address bar and the “https” prefix in the URL.

Within our organization, only people who need the information to do their job have access to personally identifiable information. The computers and servers on which we store personal data are kept in a secure environment. No method of transmission over the internet or electronic storage is completely secure, but we use industry-standard safeguards to protect against unauthorized access, alteration, disclosure, or destruction of your data.

Third-Party Websites

This website may contain links to third-party websites. We are not responsible for the privacy practices of any site we do not control. We encourage you to read the privacy policy of every site you visit.

Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the “Effective Date” at the top of this page. If a change is material, we will use reasonable efforts to notify you (for example, by posting a prominent notice on the site).

Contact Us

If you have any questions about this Privacy Policy or our information practices, contact us:

Phone: (682) 395-8752
Mail: Alliance Construction, doing business as Alliance Painting, 4750 Ray White Road, Suite A, Fort Worth, TX 76244
Online: Contact form